Privacy Policy

Piedmont Animal Emergency and Referral Center, PLLC (“PAERC”) is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the PAERC website and governs data collection and usage. By using the PAERC website, you consent to the data practices described in this statement.

Collection of Your Personal Information

PAERC collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. This information is collected on an opt-in basis only, through various web forms throughout the site. PAERC also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests, and favorites.

There is also information about your computer hardware and software that is automatically collected by PAERC. This information can include, but is not limited to: your IP address, geographical location, browser type, domain names, access times, and referring website addresses. This information is used by PAERC for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the PAERC website.

PAERC encourages you to review the privacy statements of websites you choose to visit from PAERC so that you can understand how those websites collect, use, and share your information. PAERC is not responsible for the privacy statements or other content on websites outside of the PAERC and the PAERC family of websites.

Use of Your Personal Information

PAERC collects and uses your personal information to operate the PAERC website and deliver the services you have requested. PAERC also uses your personally identifiable information to inform you of other products or services available from PAERC and its affiliates. PAERC may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

PAERC does not sell, rent, or lease its customer lists to third parties. PAERC may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, PAERC may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to PAERC, and they are required to maintain the confidentiality of your information.

PAERC does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

PAERC keeps track of the websites and pages our customers visit within PAERC, in order to determine what PAERC services are the most popular. This data is used to deliver customized content and advertising within PAERC to customers whose behavior indicates that they are interested in a particular subject area.

PAERC websites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on PAERC or the site; (b) protect and defend the rights or property of PAERC; and (c) act under exigent circumstances to protect the personal safety of users of PAERC or the public.

Use of Cookies

The PAERC website uses “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize PAERC pages or register with PAERC site or services, a cookie helps PAERC to recall your specific information on subsequent visits. This simplifies the process of recording your personal information such as billing addresses, shipping addresses, and so on. When you return to the same PAERC website, the information you previously provided can be retrieved, so you can easily use the PAERC features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the PAERC services or websites you visit.

Security of Your Personal Information

PAERC secures your personal information from unauthorized access, use or disclosure. PAERC secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use, or disclosure. When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Changes to This Statement

PAERC will occasionally update this Statement of Privacy to reflect company and customer feedback. PAERC encourages you to periodically review this Statement to be informed of how PAERC is protecting your information.

Contact Information

PAERC welcomes your comments regarding this Statement of Privacy. Please contact PAERC at: 2440 Plantation Center Drive, Matthews, NC 28105.